Addicus Books Publisher Rod Colvin is featured in a recent issue of the Independent, a publication of the Independent Book Publishers Association. In the article, Colvin talks about the importance of crafting newsworthy angles and strategically pitching stories that focus less on the book and more on the content journalists seek. He cites how Addicus author, Steven Peskind, author of Divorce in Illinois, was invited to appear on a Sunday morning show on WGN TV in Chicago, one of the largest TV markets in the nation. To read the article, click here.
